Bengaluru, September 13, 2025 – Flipkart Internet, the B2C marketplace arm of the Walmart-backed e-commerce major, has crossed the ₹20,000 Cr revenue milestone in FY25. According to filings with the Registrar of Companies (RoC), the entity reported operating revenue of ₹20,493 Cr, a 14.4% rise from ₹17,907 Cr in FY24. Net losses narrowed 37% year-on-year to ₹1,494 Cr, down from ₹2,359 Cr in the previous fiscal.
Flipkart in the E-Commerce Landscape
Founded in 2007, Flipkart has evolved from an online bookstore to India’s largest homegrown e-commerce player. The company operates multiple verticals, including marketplace operations, logistics under Ekart, fashion platform Myntra, and payments arm PhonePe.
Flipkart Internet functions as the B2C arm, handling marketplace services, collection charges, and other online retail-related income streams. The performance of this unit is often seen as a barometer of Flipkart’s overall retail strength in India’s highly competitive digital commerce sector.
FY25 Financial Performance of Flipkart Internet
The company’s total revenue, including other income, stood at ₹20,807.4 Cr in FY25 compared with ₹18,241.6 Cr in FY24. While revenues surged, Flipkart also managed to reduce its net loss by over one-third.
Flipkart Internet FY25 Highlights
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Marketplace services contributed ₹7,750.6 Cr, more than doubling from ₹3,734.2 Cr in FY24. However, income from collection services declined 21% to ₹1,070.4 Cr.
Rising Costs and Expense Breakdown
Flipkart Internet’s expenses climbed 8.1% to ₹22,310.7 Cr in FY25 from ₹20,627.4 Cr in FY24.
The rise in advertising and promotional expenses highlights Flipkart’s aggressive push to expand its user base amid intensifying competition in e-commerce and quick commerce.
Market Impact and Competitive Dynamics
The revenue milestone comes ahead of Flipkart’s flagship Big Billion Days sale, one of the largest annual shopping events in India. The company has also expanded into quick commerce with its 10-minute delivery arm, Minutes, which currently operates 400 dark stores and is targeting 800 fulfillment centers by year-end.
Flipkart recently launched Flipkart Black, a paid subscription service to rival Amazon Prime, while also acquiring a majority stake in digital media platform Pinkvilla India. These moves signal diversification into new revenue streams beyond marketplace operations.
Expert Views on Flipkart’s FY25 Strategy
Analysts note that Flipkart’s ability to expand marketplace revenue while narrowing losses reflects stronger operational efficiency.
“Flipkart Internet’s doubling of marketplace income shows that the company is monetizing sellers more effectively, while cost discipline has helped reduce losses. However, rising advertising and promotion costs underline the competitive pressure from Amazon, Reliance’s JioMart, and emerging quick commerce platforms,” said a Bengaluru-based e-commerce consultant.
Flipkart and Indian E-Commerce
Industry experts expect Flipkart to double down on AI-driven personalization, subscription-based models, and quick commerce expansion in FY26. The upcoming festive season will be critical in testing its ability to sustain growth momentum.
With India’s online retail market projected to surpass $120 billion by 2027, Flipkart’s strategy to integrate AI, strengthen logistics, and diversify revenue streams will likely determine its long-term position in the sector.
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